SaaS Growth Hacks to Generate Your Perfect Buyers Persona

• March 18th, 2020
• Read Time: 5 Mins
• Michael Harbone

If you’ve been following the PayKickstart blog, you’ve probably already heard about SaaS growth hacks and buyer perso[...]

Why you Should Consider Integration Partners as a Growth Hacking Strategy

• March 13th, 2020
• Read Time: 4 Mins
• Daniel Ndukwu

It’d be nice if you could create a product that was the all in one solution for everyone and everything.

You’d be like the n[...]

How to Prioritize “Feature Creep” to Build Better Products

• March 11th, 2020
• Read Time: 4 Mins
• Daniel Ndukwu

Feature creep, just like the name implies, happens slowly and has far reaching consequences.

Most businesses start ou[...]

How Using Order Bumps Can Dramatically Impact Conversion Rates

• March 6th, 2020
• Read Time: 5 Mins
• Matt Callen

The 1990’s are no more. The days of simple shopping carts that allow for little more than checking out are over. If you sel[...]

How Your Brand’s Customer Sentiment Impacts Revenue

• March 2nd, 2020
• Read Time: 5 Mins
• Luke Fitzpatrick

Consumer spending is considered the backbone of the overall economy – in fact, Investopedia reports that up to 75% of GD[...]

5 Steps to Launching Your Go-To-Market Strategy

• February 12th, 2020
• Read Time: 5 Mins
• Daniel Ndukwu

In the not so distant past, a go to market strategy was optional for small business owners.

You could bring a product out a[...]

How-To Guide for Improving Conversion Marketing in 2020

• February 7th, 2020
• Read Time: 7 Mins
• Ronita Mohan

Conversion marketing will require a change of mindset for marketers in 2020. Below, we look at 14 points that you should [...]

Monetizing Digital Content: Strategies, Tools and More

• February 3rd, 2020
• Read Time: 6 Mins
• Ann Smarty

Monetizing content on various platforms is not easy, even if you have made sure your content is unique and high-quality[...]

6 Ways to Keep Your Customer Acquisition Cost Low

• January 28th, 2020
• Read Time: 5 Mins
• Daniel Ndukwu

Customer acquisition cost is the amount you spend to attract new customers into your business. This number is so import[...]

How Including Upsells and Downsells can Increase your Bottom Line

• January 20th, 2020
• Read Time: 4 Mins
• Daniel Ndukwu

As an online business, there’s a ton of data available to help you make better decisions about what you’re selling and ho[...]