How Using Order Bumps Can Dramatically Impact Conversion Rates

The 1990’s are no more. The days of simple shopping carts that allow for little more than checking out are over. If you sel[...]

Should You Use a One Page Checkout?

There’s a longstanding debate about whether or not you should use a one page checkout for your shopping cart.

On the one h[...]

5 Most Effective Ways to Split Test Your Funnel

Split testing, or A/B testing as it is often called, is one of the most effective ways to increase the performance of your [...]

The Easiest Way to Sell and Manage Customer License Keys for Software

By their nature, digital goods are easy to be shared and used by multiple people.

If you have this type of product, sharin[...]

Creating the Ultimate Email Nurture Sequence for Abandoned Customers

If you’ve been selling online for longer than a few days then you know one of the biggest challenges is abandoned custome[...]

SaaS Reports and Metrics to Track Religiously

If you want to succeed in the competitive jungle that is the World Wide Web, a sound data strategy built upon SaaS metrics [...]

The Great Debate: Credit Card vs. No Credit Card for SaaS Free Trials

The debate between SaaS free trials with a credit card and SaaS free trials without a credit card has many an entrepreneu[...]

Free Trial vs Freemium – Which One is Right for You?

The age old question, is a free trial or freemium best for you?

Just like most things in this life, the answer depends on yo[...]

Is Your Checkout Page Flawless on Mobile Devices? Here’s How to Check

Did you know that a majority of web traffic now comes from mobile devices, such as smartphones and tablets? That’s right[...]

Accepting Payment for Your Next Mac or Windows Desktop App

So you’ve developed an awesome new app or piece of software, fantastic! Now, you’ve got to start marketing and selling t[...]