How to Use Social Proof to Shape Customer Perception of Your Product

• April 14th, 2022
• Read Time: 5 Mins
• Ann Smarty

Social proof is something that has been used for years.

We want our customers to share positive feedback to drive more sa[...]

What is SaaS Product Positioning and How To Do It Right

• March 3rd, 2022
• Read Time: 5 Mins
• Ann Smarty

One of the crucial elements of a SaaS business success is how they position their product.

What is product positioning a[...]

What is Customer Lifecycle and Why Is It Important for SaaS Business?

• January 17th, 2022
• Read Time: 5 Mins
• Ann Smarty

Growing a SaaS business includes a lot of steps but the most important (and fundamental) step here is to understand your [...]

What is M-Commerce and Why You Should Care

• December 30th, 2021
• Read Time: 5 Mins
• Ann Smarty

M-Commerce refers to optimizing your online store for mobile shopping.

Mobile optimization is becoming more and more [...]

Accepting Google Pay on Your Website

• December 7th, 2021
• Read Time: 4 Mins
• Daniel Ndukwu

With players like Google Pay, PayPal, Stripe, and Apple Pay leading the charge, the payments industry is getting more a[...]

How to Increase the Value of SaaS Subscriptions Without Acquiring New Customers in 2021

• September 27th, 2021
• Read Time: 6 Mins
• Wesley Cherisien

SaaS subscriptions can sell like hotcakes, but customers may not go beyond the trial period. This is why it’s important [...]

How to Use Urgency to Hack Your SaaS Conversion Rate

• September 13th, 2021
• Read Time: 5 Mins
• Ann Smarty

Every SaaS platform is always looking for new ways to increase conversions.

One of the most effective ways to boost your [...]

How to Optimize Your SaaS Pricing Page

• August 3rd, 2021
• Read Time: 5 Mins
• Ann Smarty

Software as a Service (SaaS) has grown leaps and bounds since the early 2000’s. There were an estimated 6,800+ such comp[...]

How to Create an Effective Conversion Funnel

• August 3rd, 2021
• Read Time: 7 Mins
• Ian Loew

Many site owners leave no stone unturned when it comes to trying to attract traffic. They generate top-notch content, d[...]

4 Mobile Payment Trends That Will Meet Customer Expectations and Boost Conversions

• July 27th, 2021
• Read Time: 5 Mins
• Nahla Davies

Focusing on your online business is a must if you want to be successful in the modern world. The US economy witnessed a 33% [...]