7 Ways to Create and Optimize Your Customer Support Funnel

• May 5th, 2022
• Read Time: 7 Mins
• Julia Serdiuk

Every marketing-related post starts with “put your customer at the heart of your business,” and that’s for a reason. A 5[...]

What is SaaS Product Positioning and How To Do It Right

• March 3rd, 2022
• Read Time: 5 Mins
• Ann Smarty

One of the crucial elements of a SaaS business success is how they position their product.

What is product positioning a[...]

Why (and How) to Monitor Your Inactive Users (and How to Re-Engage Them)

• March 2nd, 2021
• Read Time: 5 Mins
• Ann Smarty

No matter how awesome your subscription product or SaaS platform is, there will always be users who will go inactive fro[...]

Revenue Vs Profit, What’s the Difference?

• May 21st, 2020
• Read Time: 5 Mins
• Daniel Ndukwu

Come a little closer. I have a secret to share.

Many people don’t figure it out until they’ve been in business for a while a[...]

The Keys To Pricing Intelligently

• May 4th, 2020
• Read Time: 5 Mins
• Daniel Ndukwu

Finding the right price for your products and services is essential. There are a lot of pricing methods you can choose fr[...]

LTV Calculator: How to Calculate LTV for Subscription Businesses

• March 30th, 2020
• Read Time: 4 Mins
• Daniel Ndukwu

An accurate LTV calculator is important to the success of your business.

It’s different from other metrics like MRR or s[...]

Supercharge Your SaaS Metrics and Analytics with our Profitwell Integration

• January 30th, 2020
• Read Time: 4 Mins
• Jared Schneider

While PayKickstart provides a wide variety of reporting, metrics and analytics – we realize that many online bu[...]

How ROAS Can Effectively Measure the Success of Your Ad Campaigns

• January 10th, 2020
• Read Time: 5 Mins
• Michael Harbone

Using data to measure performance is vital, especially when it comes to digital ad campaigns. If you’re spending a lot o[...]

What is Average Order Value and How it Impacts Your Bottom Line

• January 3rd, 2020
• Read Time: 4 Mins
• Daniel Ndukwu

Business is a numbers game. When you know your numbers, you’re in a better position to scale, acquire customers, and max[...]

6 Ways to Measure Customer Success

• December 11th, 2019
• Read Time: 5 Mins
• Ann Smarty

As cliché it may sound, you cannot improve what you are not measuring. In other words, how can you possible improve your b[...]