Jayakumar Muthusamy is a digital marketer at Freshworks Inc. His expertise lies in SEO and non-paid lead generation.
As sales are one of the vital functions of an organization, the entire sales process has to be meticulously planned, and [...]
If you run a subscription business, you may choose to have different pricing tiers for different levels of your service[...]
Around 70% of shoppers typically abandon their shopping carts before completing the checkout process and – as v[...]
If you’ve been selling online for longer than a few days then you know one of the biggest challenges is abandoned custome[...]
What’s more important, the customer service experience or the product?
There are different schools of thought.
Some p[...]
In most businesses, the goal is to convert customers from free to paid which is easy to say but much harder to do.
We live in [...]
Subscription businesses are unique. You work hard to get customers through the door but the majority of the value isn’t [...]
Failed payments contribute to churn, and we all know churn is bad for business.
Dunning emails serve as a reminder of the [...]
I’ve said it before and I’ll say it again, the subscription economy is booming and many people are starting successful c[...]
No matter what type of business you run, customers will always have customer feedback regarding your business. This co[...]