Ann Smarty is the co-founder of Smarty.Marketing, an SEO agency specialising in AEO/GEO, digital PR, and Reddit marketing. She is the former Editor-in-Chief of Search Engine Journal and a contributor to prominent search and social blogs, including Small Biz Trends and Mashable. Ann is also a frequent speaker at Pubcon and the host of a weekly Twitter chat #vcbuzz
More often than not, SaaS businesses rely on recurring payments.
But how often do these payments need to re-occur? In ot[...]
M-Commerce refers to optimizing your online store for mobile shopping.
Mobile optimization is becoming more and more [...]
It’s not over even when you think it is! Writing a subscription cancellation email might seem like bidding goodb[...]
At the heart of every business, be it offline or online, is its customers. Like it or not, businesses are nothing without [...]
Launching can be overwhelming and intimidating: Your project never seems quite ready to launch!
I know the feeling but [...]
“A satisfied customer is the best customer of all.”—Michael LeBoeuf (Business writer and strategist)
What are your cu[...]
These days people all over the world are looking to monetize their unique expertise and one of the best ways to do that is t[...]
Successful businesses are run by people who know how to play the long game.
While it’s easy — and at times very nece[...]
The buying process is no longer linear and is now a multi-channel experience. Free access to information has changed th[...]
SaaS subscriptions can sell like hotcakes, but customers may not go beyond the trial period. This is why it’s important [...]