Subscription growth hack (by PayKickstart)
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Selling digital products have lots of benefits. Digital products are easier to create than physical products. You don’t have to handle shipping or non-delivery. You don’t have to spend time or money creating a new product for each purchase.
It is also a great way to monetize your expertise or hobby, and hopefully turn both into a successful passive income business.
Overall, if you are thinking to set up an online business, selling digital products is a great first step.
There are many types of digital products you can sell, including:
Here are five checkout solutions for you to set up a profitable digital marketing business:
Paykickstart is a billing solution that comes with lots of features and integrations allowing you to sell just about anything.
Start by selling digital downloads, then develop more complicated and expensive products (like coaching services, courses or physical goods). As your product offering grow, use one-click upsells and cross-selling to maximize your revenue.
Onboard affiliates to help you promote your store and reward them for driving leads or actual sales.
Paykickstart supports multiple payment options (including cards, digital wallets, bank transfers, PayPal and even crypto currency) allowing you to sell worldwide and cater to all kinds of audiences and demographics (and hence convert more site visitors).
The platform will handle transactional emails, invoicing and taxes. There are also checkout templates to choose from, “pay what you want” pricing option, and smart pixel tracking allowing you to set up retargeting ads on advertising platforms like Facebook and Google.
You can set up free trials, coupons and payment plans. If you are selling software products, Paykickstart will create and distribute secure license keys to customers for product activation.
There are solid revenue retention features you can use (like cart abandonment emails, dunning management, cancellation savers, and more) to combat churn and convert more leads into paying customers.
You have access to dozens of easy integrations to use third-party tools, like marketing automation, CRM and membership platforms).
All in all, Paykickstart is a great solution if you are looking to grow your business to become a solid source of income.
Sellfy is a checkout solution that mostly targets social media influencers who need to quickly set up an additional income stream. With it, you can start selling your ebooks, templates or other PDF files. Additionally it supports subscription payments and video streaming.
With Sellfy, you can also set up a storefront to sell your custom merch (Tshirts, hoodies, etc.) The platform will process orders, handle printing, and manage the shipping of the products to your customers. You have little to no control over the outcome but it is a good solution for busy influencers who cannot afford the time to manage the process or hire a team.
Overall, Sellfy is a good option if you need something quick and simple and when you are not really looking to grow this into a huge business. Sellfy doesn’t have an affiliate marketing integration, so you won’t be able to onboard other influencers to help you in promoting your store.
Podia has a much more prominent educational focus than Sellfy does. It focuses on allowing you to sell educational products, like courses and coaching.
You can set up your storefront in minutes, and let the platform do the rest. You can create custom or global coupons, and run email marketing campaigns. Like Sellfy, Podia offers only two payment options: PayPal and Stripe which is a bit limited if you are looking to sell globally (which is usually what you are hoping to do when selling digital products).
Payhip allows you to sell digital products or services and get paid through PayPal or Stripe. You can also set up simple membership sites and get paid on a monthly basis.
Additionally, you can bundle and cross-sell your varius products, set up coupons and onboard affiliates to help you promote your store.
It does seem like you will have to host and build your website with them in order to use their checkout process which means you may have trouble moving your business out of the platform, should you wish to do so.
Sendowl allows you to sell a wide range of digital products, including ebooks, audiobooks, photos, software, memberships, event tickets, etc.
You can set up “Pay what you want” pricing allowing your customers to choose how much they want to pay you. You can customize the checkout look and feel, limit the amount of allowed downloads (from a single purchase) and issue custom license keys for software sales.
SendOwl is not to growth oriented as, based on many reviews, it lacks integration flexibility (for example, you may run into a trouble of integrating it with Google Analytics and Facebook pixel to analyze and fine-tune your conversion funnels).
Selling digital products can be a great idea for many reasons. Here are a few:
Obviously, the success of selling digital products depends on various factors like the quality of your product, your marketing strategy, and your target audience. But because it is so easy and affordable to set up, you can just keep trying until some of your ideas work!
If you have built some social media following and looking to monetize your efforts by selling digital products, choosing a checkout solution is the first step you’ll have to figure out. PayKickstart offers flexibility, unlimited growth opportunities and lots of integrations allowing you to set up a successful business.
Ann Smarty is the Brand Manager at Internet Marketing Ninjas, as well as co-founder of Viral Content Bee. Ann has been into Internet Marketing for over a decade, she is the former Editor-in-Chief of Search Engine Journal and contributor to prominent search and social blogs including Small Biz Trends and Mashable. Ann is also the frequent speaker at Pubcon and the host of a weekly Twitter chat #vcbuzzRead More About Ann Smarty