Craft Your Perfect SaaS Product Value Proposition

SaaS is trending and there is no point in denying it. In 2020, the market size in this niche is expected to reach $157 billion. It makes Software as a Service highly profitable and interesting to invest in.  However, a constantly growing market means a constantly growing competition. Sometimes it seems like no matter what […]

Customer Retention: Pros And Cons For E-Commerce Profit Income

Humans are creatures of routines. We all adore our familiar favorite things. We have our best stores where we shop, even though it is much more expensive than other ones. We have used that exact shampoo since we were teens, no matter how good and more helpful the new products are. Why do we pay […]